About 100 Great Business Ideas
Every great business starts off with an idea. This book is about some of the best ideas used in business. Some simple ones based on common sense and others based on detailed research and brilliant intellect. These ideas are mined from the world?s best companies and business masterminds. One simple idea can be the catalyst which moves markets, inspires employees, and captures the heart and imagination of customers. These ideas will provide you with the inspiration to develop your thinking along new, creative lines, generating constructive ideas for change. Whether your business is ready to start or scale up to the next level, these exciting ideas will propel your organization to thrive.
About the Author
Jeremy Kourdi is a business writer and consultant. He is the author of several business books, including The Economist Guide to Business Strategy, A Question of Trust (with Sally Bibb) and Think on Your Feet. He was previously a senior vice-president at The Economist Group.
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